BachGarde

 

 
 
    BachGärde Design and
Communication AB
Villagatan 10
S-114 32 STOCKHOLM
SWEDEN
www.bachgarde.com
VAT NO SE5566270160
Ph: +46 70 518 22 91
info@bachgarde.com


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New Graphic Identity for Brasserie Godot

The idea was to focus more on the name Godot and its relation to the book Waiting for Godot by Samuel Beckett. There is a close resemblence between the two. In the book Godot never shows up, they are waiting and waiting. And you can draw a conclusion that while they are waiting –life unfolds before there eyes. Why wait for something you can not explain and know anything about. Enjoy life in every breath and every single second. Maybe that is not what Beckett meant with the book, but that is my conclusion.

Like Brasserie Godot, the best time in your life is right here and right now. Sit down, relax, contemplate and enjoy.

Because Godot never showed up, the logotype is almost always white and in some cases, like on the menus, the logotype is embossed with white folie on natural white paper.


The paper is Hahnemüle Natural Line.